Best New Fragrances 2025. Bazaar editors are testing hundreds of scents to compile a short list of the best new perfumes for women in 2025. These are the best new spring fragrances of 2025, tested and reviewed by 'cosmo's beauty editor, including kayali, prada, viktor&rolf, replica, and more.
From chanel to sol de janeiro, team marie claire name the best perfumes for women after an entire year of testing. From maison margiela, tom ford, creed, and more, shop the best mens aftershaves and colognes, now.